BLOGS. August 29, 2019
Drug Discount Cards as A Strategy to Support Small Employers
Drug Discount Cards (DDC) can provide valuable point-of-sale price relief for consumers who are either uninsured or underinsured for prescription medications. DDCs offer access to PBM-negotiated prescription drug discounts, outside of the pharmacy benefit. While they are often frowned upon by health plans for a variety of reasons, they play an increasingly significant role and are becoming a larger piece of the healthcare marketplace. Today, I want to discuss a specific situation where plans can actually create an advantage for their clients and for themselves by offering a DDC option. Small employers who offer a medical benefit but not a pharmacy benefit may be receptive to a DDC option.
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